How Realtors Use SMS Marketing

by Michael Armstrong · 0 comments

Text Marketing for Real Estate Agents

Text Message Marketing for Real Estate AgentsMany realtors in San Francisco are launching real estate SMS marketing strategies to more effectively compete in the down market caused by the recent recession. Along with QR codes and mobile websites, SMS marketing for real estate agents makes it easier and more cost effective to turn the casual passerby into a set viewing and ultimately make the purchase.

SMS marketing companies are working with realtors to help launch text message marketing initiatives to increase their close rates. If you do not have the budget to work with SMS marketing companies to implement your bulk SMS strategy, you can download free and easy-to-use SMS marketing software and do it yourself.

Starting a SMS marketing program for realtors is easier than you might think. Having a mobile website for each listed property is a great foundation for your SMS marketing for real estate agents strategy. By affixing specific QR codes to yard signs, prospects that pass by can scan the code and instantly view mobile websites associated with that property.

This can then trigger your SMS marketing software to send text message marketing messages to both the prospect and your mobile phone. You’ll know instantly, via real estate SM marketing that someone is at that specific property and interested enough to scan the QR codes. Thanks to your software, you’ll also have their contact information to follow up.

One of the keenest advantages of SMS marketing for realtors is the ability to interact in real-time with prospects at each of your properties as if you were on-site 24/7. In addition to being able to interact with prospects about the property that triggered their interest, you can also reach out to all of your prospects with similar interests to alert them when new properties become available. This is often referred to as SMS bulk marketing.

You can also later them when a listed price drops or other event that may pique their interest resulting in an offer on one of your properties.

Real estate SMS marketing allows you to build an interactive relationship with a prospect that may have never dialed the number on your sign or picked up the flyer. Remember that mobile phone users are typically more enticed by the presence of QR codes to opt-in to your SMS marketing for realtors program to get instant access about the property.

If you are interested in SMS marketing for real estate agents, but don’t have the funding to hire SMS marketing companies, consider a low cost alternative such as a free trial with an online vendor like Trumpia. Bulk SMS marketing is one of the lowest cost, highest return promotional tools available to realtors.

Launching a real estate SMS marketing program using mobile websites and QR codes may be more affordable than you think because converting to digital marketing will allow you to drop many expensive traditional marketing tools.

Implementing text message marketing can allow you to cut out expensive flyer printing, eliminate the need to surf flyer boxes, constantly refilling them and save you time, fuel and printing costs.

SMS marketing for real estate agents is effective, affordable and enables realtors to have a round-the-clock virtual presence that can translate into more viewings and ultimately, more closings and more profit for you!

Free Real Estate SMS Marketing Trial


Mobile Marketing in San Francisco CA is taking off in popularity.  Realitors in California need to research mobile marketing strategies like:

  • SMS Marketing
  • Mobile Apps
  • Mobile Phone Advertising
  • Mobile Optimized Websites

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