Mobile Marketing Retail Strategies

by Michael Armstrong · 1 comment

Mobile Marketing Strategies for Retailers

Retail Store Mobile Marketing StrategyMobile marketing is still relatively young for San Francisco retail stores, but the one thing that is certain is that it works. It has proven time and time again that it is a viable, cost-effective strategy for any retailer that wants to drive sales and increase customer engagement. Yet, many retailers are making serious mistakes when it comes to the implementation of their mobile retail strategies.

Mobile Marketing for Retailers: 3 Part Strategies

An effective mobile marketing strategy for retailers contains 3 parts: text message marketing, mobile web, and mobile applications. Each is necessary for a complete mobile marketing campaign.

Text Message Marketing for Retailers

The goal of a well-designed text message marketing campaign for retailers is to increase customer loyalty and drive sales on other platforms, whether that is in-store or online. Because mobile customers must opt-in to text messaging lists, this strategy works best when retailers advertise text messaging lists as exclusive membership opportunities that offer coupons and early notice of sales and specials.

Free Retail SMS Marketing Trial

Mobile Websites for Retailers in San Francisco

Not having a mobile website can be a disaster. Because of the way that mobile phones access the internet, as well as their smaller screen size, websites that aren’t optimized for mobile devices may not work correctly, or not at all, on mobile phones. This is a deal-breaker for the majority of customers.  Read our Dudamobile Reviews to learn more about online mobile website builder services.

Mobile Apps for Retailers

A well-designed and correctly functioning mobile application is the ultimate sales tool for any retailer. One of the most frustrating things for any customer is the length of time that it takes to fill out forms about billing, shipping, credit card information, etc. whenever they want to make a purchase online. Having a dedicated mobile application installed means that they only need to enter this information once and it is stored and used for all future purchases, streamlining the buying experience and making it completely painless.

Retail Online App Builder

Mobile Websites for Retailers: Misunderstood and Misused

Out of these three aspects of retailers’ mobile marketing strategies, the mobile web is the most misunderstood and misused of the three. Many retailers in San Francisco do not have a mobile optimized site, while surveys indicate that customers will quickly switch to a competitor with a mobile site if their retailer of choice does not have a properly functioning one.

Making Your Retail Website Mobile-Optimized

If you don’t have a mobile website and want to make the transition, there is one company that can do it for you in a single, easy step – DudaMobile. Head over to their website and see the affordable pricing they have for their state-of-the-art one-click conversion software that can transform your current website into a mobile optimized version, today.

Retail Mobile Marketing Trial


Mobile Marketing in San Francisco CA is taking off in popularity.  Retail Stores in California need to research mobile marketing strategies such as:

  • Text Message Marketing
  • Mobile Apps
  • Mobile Advertising
  • Mobile Websites

If you own a Retail Store in San Francisco, take advantage of our FREE SAN FRANCISCO MOBILE MARKETING TRAINING VIDEOS by Signing up Below!

 San Francisco Free Mobile Marketing Training Couse

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{ 1 comment… read it below or add one }

Gavin Stirrat December 24, 2012 at 6:23 pm

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